The Parryscope

April 2008 Vol. 1 Issue 2


"The quality of a person's life is in direct proportion to his or her commitment to excellence, regardless of his or her chosen field of endeavor." -- Zig Ziglar

And the winning answer to last issue's question: 

"As a Member, you are associating with the most recognized and respected ag media group in the agricultural industry." 

Prize is in the mail, Rick. Thanks!

I want to jump back quickly to the inaugural ParryScope when I stated the following: "It is my intent to give you information from the field that I believe will help you do what you do best. Help you make decisions that can affect your bottom-line." 

With that said, what I've heard the past months is, "What's in it for me?" My answer: How about a chance, yes, a chance to increase your business bottom-line profits. But you have to take a chance...can't win unless you play! 

Here's how to play and take a chance. Send your sales staff to one of the three NAFB Regional Seminars in June.

Set your schedule now to the following: 

South Region Seminar
-- Tuesday, June 3, in Jefferson City, Missouri, hosted by Brownfield Ag News  

West Region Seminar
-- Tuesday, June 17, in Des Moines, Iowa, hosted by WHO Radio

East Region Seminar
-- Thursday, June 26
, in Bloomington, Illinois, hosted by RFD Illinois Radio Network

In each region, the day's program will begin at 9:30 a.m. Central and conclude by 4 p.m., and will include lunch. Information about available lodging and site logistics will be available upon registration, or you may contact Susan Tally at susan@nafb.com or 816.431.4032. NAFB is indebted to our host members for making these seminars possible.  

I can tell you right now that every person who attends will come away with a changed attitude, with expanded knowledge of the ag industry, including getting tuned into NAFB's brand-new results of the 2008 National Producer Media-Use Wave Study, and an understanding of the $32 billion Rural Lifestyle market. 

What that means is AMMUNITION. Ammunition for the street fighter to make sales and that puts dollars on the books! Helps increase that bottom line! 

Are you ready to take a chance? Then go to this link and sign up your staff right now. The Seminar agenda is available here. There is limited space available. Don't wait a minute longer. I'll stop writing so you can register.

Mike Parry
NAFB & Rural Lifestyles
Marketing Consultant
1-507-833-1883 Office
1-507-382-8447 Cell
mike@nafb.com

"A few who do are the envy of the many who only watch."-- Jim Rohn

 National Association of Farm Broadcasting | P.O. Box 500 | Platte City, MO 64079